How to convince children to eat vegetables

September 19, 2012
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Parents often struggle to convince their children to eat healthy vegetables, but now scientists have found a simple solution, give them names of superheroes.

One study found that: ‘Put catchy labels like “X-ray-vision increases with Carrots” aimed at primary school children consumed twice the vegetables.

Researchers at Cornell University in the U.S. asked 147 students from 8 to 11-year-old to enjoy a lunch menu in three days, which included carrots.

66% of the children ate orange vegetables when they were named ‘X-ray vision carrots increases’, while 32% consumed it with the name of ‘meal of the day’ and 35% without any phrase.

In another part of the study, researchers over broccoli renamed it “Increases your ‘Power Force’ eating broccoli”, and beans “Be a ‘phenomenon’ of green beans” were all presented in the cafeteria school.

The researchers found that these foods sales increased by 99% while shopping at another school with food without labels was reduced by 16%.