Gillette modifies an advert after Henry’s controversial hand move
The company changed the advertising where the striker is shown holding a ball with his left hand, the same one he used to score a controversial goal that qualified France to the World Cup.In the ad, in addition to the Barca player, there are also other sportsmen such as Tiger Woods and Roger Federer, each one of them accompanied by their ‘working tools’. During the advert, Henry’s sponsoring brand portrays the player next to a bright ball. Gillette’s advert has movified its French ad to avoid a controversy in the country. This doesn’t occur in the rest of the countries, where Henry is still seen holding the ball with his hand.
Gillette, meanwhile, denied having modified the image due to the controversy and it pointed out that even though Henry isn’t a good example for young people, they’ll continue their commercial relations with the footballer.
Earlier his week, advertising agency Love from Manchester launched a t-shirt that made fun of Henry playing football with a Le Coq Sportif logo that called him an “un-coq sportif” (an unsporting rooster). showing that it was impossible to see the hand from the referee’s position.
But not just Henry considered quitting the national team due to the criticism received after the tricky move. The referee also toyed with the idea of dropping the post, according to what he stated.
“I wondered whether this work is worth the humiliation I’ve been subjected to. I thought, is this what I really want?,” commented Hansson.
The judge, a 38 year-old firefighter, is very respected in FIFA, and he has decided to continue in the refereeing thanks to the support he received from his close pepole.
In adddition, the Swedish press created a graphic